Leadership in Focus: Insights from Mondia's Chief Digital Officer - Mondia Group

Leadership in Focus: Insights from Mondia’s Chief Digital Officer

Behind every successful digital transformation is a leader with vision, strategy, and the ability to turn ideas into reality. At Mondia, innovation isn’t just a buzzword—it’s the driving force behind everything we do, and one of our core values! From delivering seamless digital experiences to staying ahead of global market trends, our leadership team plays a crucial role in shaping the future.

In this first installment of Leadership Behind Mondia, we highlight Barry Dubovsky, our Chief Digital Officer. With a passion for technology, a keen eye for emerging trends, and a results-driven mindset, Barry is at the forefront of Mondia’s digital evolution. Whether it’s launching new marketplace platforms, enhancing customer experiences, or fostering a culture of innovation, his leadership is paving the way for the future.

Let’s dive into his journey, insights, and vision for Mondia’s digital growth.


What’s the best thing about leading digital transformation at Mondia?

Being on the cutting edge of innovation—constantly tracking market trends and merging global best practices with client needs. What makes it even more exciting is working alongside brilliant minds within the business and having the technical capabilities to bring ideas to life through rapid prototyping.

If you could have one superpower to enhance your leadership, what would it be?

I’d love to instantly understand our clients’ priorities so we can proactively align our tech muscle to address their needs before they even reach out.

A memorable achievement while driving digital innovation at Mondia

Launching our brand-new marketplace portal for Vodacom South Africa was a proud moment. Watching the concept evolve from Figma designs into a fully functional product used by customers was an unforgettable experience.

Beyond the Office: Hobbies and Interests

Outside of work, Barry has a passion for sports, technology, and exploring Dubai’s vibrant food scene.

How would you describe your overall experience as a leader at Mondia and contributing to its growth?

Mondia’s fast-paced, dynamic environment has been incredibly fulfilling. The exposure to a diverse range of global clients has given me valuable insights into different markets, consumer behaviors, and digital trends.

This experience has sharpened my strategic thinking and reinforced the importance of agility in driving digital innovation. Mondia’s results-driven culture fosters accountability and continuous improvement, while the autonomy to shape strategies and execute initiatives has been truly empowering.

What skills or knowledge have you developed while leading the digital strategy at Mondia?

Leading the digital strategy at Mondia has been a continuous journey of growth, sharpening both my technical expertise and leadership skills. I’ve focused on creating customer-centric digital solutions that are intuitive and impactful, navigating diverse global markets to adapt to different consumer behaviors and regulatory environments.

Data-driven decision-making has been central to optimizing digital products and strategies, while cross-functional collaboration has allowed me to align product, marketing, and technology teams to drive growth.

Staying agile and fostering innovation have been key—adapting quickly to industry shifts and embracing new technologies has helped us stay ahead of the curve. At the same time, driving large-scale digital transformations has taught me how to align technology with business goals for seamless execution across multiple markets.


Looking Ahead: Join the Journey

Stay tuned as we continue the Leadership Behind Mondia series, showcasing the exceptional leaders shaping our company’s future. Interested in working with innovative minds like Barry? Explore our open roles and be part of the journey!